Opinion Piece. Just my own opinion is all.
Don’t get me wrong here, donating LEGO is a good thing. In fact, we have taken several generous donations at the Pagoda Brick Builders club and they are greatly appreciated. I just don’t know if I like the idea of LEGO spearheading this Replay program.
I really think people need to do a small amount of research and find someone in their local area to donate them to. There are plenty of after school programs, libraries, churches or even doctor’s offices that would take them. Just look for LEGO clubs in your area. Doing it locally helps reduce the amount of waste involved in shipping the parts out and them then shipping them back out to the final destination.
While Replay is a good alternative to simply dumping unwanted bricks at Goodwill (which should never be anyone’s go to solution), I feel your local community would be better served by doing that research and finding a place to take your bricks (or have someone come to you to pick them up).
Also the LEGO company’s involvement with Replay feels like a conflict of interest to me. They sold the product in the first place and now they are asking for it back. Questions get raised even more so now that they have purchased BrickLink, the number secondary market on the net to buy used parts and pieces.
All I ask is that you take some time and try and find a place in your local area that would be more than happy to use your unwanted bricks before you box them up and ship them off to LEGO.